Better decisions begin with better questions.
Organizations ask questions every day through surveys, community engagement, evaluations, interviews, strategic planning, and research. The quality of those questions shapes the quality of what they learn.
NineteenEleven Consulting helps organizations ask thoughtful questions, choose appropriate methods, and make sense of what they learn so they can move forward with confidence.
The NineteenEleven Philosophy
Questions shape answers.
The questions we ask determine the information we collect, the perspectives we hear, and what we come to understand.That's why we believe thoughtful question design is one of the most important (and overlooked) parts of engagement.
Our philosophy is simple.
-
Every question should have a purpose.
-
Questions should be thoughtfully designed to produce meaningful, unbiased insight.
-
Methods should fit the question, not the other way around.
-
Community engagement is more than outreach; it's a way to learn from the people affected by our work.
-
Research search generate understanding, not just more information.
-
Rigor and practicality belong together.
-
Thoughtful, unbiased questions are the foundation of trustworthy understanding.
These principles guide every project, whether we're designing a survey, facilitating stakeholder conversations, evaluating a program, or analyzing data.
Better questions. Better understanding. Better outcomes.
Good research isn't defined by the tools you use. It's defined by the quality of the questions you ask, the thoughfulness or your approach, and your ability to make sense of what you learn.
At NineteenEleven Consulting, every project begins by understanding what you're trying to learn. From there, we help design the right research and engagement approach—whether that's a survey, interviews, focus groups, workshops, evaluations, or another method entirely.
We partner with clients throughout the process, from developing thoughtful questions and selecting appropriate methods to analyzing findings, interpreting results, and helping organizations make sense of what they learn.
Because meaningful understanding doesn't happen by accident.
It begins with thoughtful questions.
Our Approach
From Better Questions to Confident Understanding.
Every project begins with a question.
Whether you're designing a survey, hosting stakeholder meetings, evaluating a program, or conducting research, the goal isn't simply to collect information. It's to better understand the people, programs, and communities that matter to your work.
We help organizations design thoughtful questions, gather meaningful perspectives, and translate complex information into clear, practical understanding that supports learning, communication, and informed action.
Question Design
Helping organizations determine what to ask and why across surveys, interviews, focus groups, evaluations, and other research activities.
Engagement Design
Helping organizations determine how to gather meaningful information through the right combination of methods.
Analysis & Interpretation
Helping organizations understand what they've learned.
Reporting &
Strategic Guidance
Helping organizations communicate and apply what they've learned.
Let's Chat
Better questions. Better understanding. Better outcomes.
Every project starts with a conversation.
Hi, I'm Kristin.
I'm a PhD sociologist with expertise in research design, question design, methodology, and analysis. I combine academic rigor with practical consulting experience to help organizations ask better questions, uncover meaningful patterns, interpret diverse perspectives, and make sense of complex information.
I genuinely enjoy helping organizations think through challenging problems. Whether we're talking about community engagement, evaluation, surveys, or research, my favorite part of the work is helping clients gain clarity about what they're trying to learn—and what to do with what they discover.
If you're looking for a thoughtful partner who will challenge assumptions, ask good questions, and help you better understand the people and communities you serve, I'd love to hear what you're working on!
Join Our Email List
Just browsing for a future project? Sign up for our email list and help us get the data we need to serve you better.
Josh, CEO
"As a technology company producing data-backed guidance for our customers, we wouldn't go far without NineteenEleven. Kristin has been instrumental in architecting premium surveys, datasets, and insights that are of the highest quality for our customers and the markets they serve."
Roberta, AIA, ASLA
"On their own, municipal governments do not have the tools to collect, analyze, and visualize the data but we can easily see the need for data-driven optimization of city programs, services, and facilities that can impact so many. That is where NineteenEleven Consulting comes in. Kristin and her team provide the resources and expertise to ask only the questions you need so you can get the answers to inform your process, prioritize your options, and make sound choices for resource allocation."
Mark, Senior Planner
"Kristin Williams has the ability to read technical, industry-specific data, develop an understanding of that data, then translate that information to a level that easily fits her audience. Her work is effective because she can identify and make adjustments to prevent potential risk. Lastly, Dr. Williams is easy to work with and takes a team approach to problem solving."